Ineos restarts Grenadier production

Key Takeaways:

• Ineos has restarted production at the Hambach factory after supplier Recaro resumed operations.
• The first vehicles produced include a Scottish White Utility Wagon and models in the new Devil Red color.
• Ineos sales increased by 44% year-on-year in 2024.
• The company added Mexico and China to its markets before 2025.
• CEO Lynn Calder announced over 20,000 Grenadiers are on roads worldwide.

Production Resumes at Hambach Factory

Ineos has restarted production of its Grenadier and Quartermaster vehicles at the Hambach factory after supplier Recaro returned to operation. According to a December statement from Proma Group, the relaunch was anticipated “as soon as January,” and the automaker has fulfilled that projection. The production halt had been a significant hurdle, but with Recaro back in business, Ineos is once again assembling vehicles.

First Vehicles Roll Off the Line

The first vehicle to emerge from the rejuvenated production line was a Scottish White five-seat Utility Wagon. It was promptly followed by two models in a striking new Devil Red color. This bold hue is available for all models and is “surely a nod to Sir Jim Ratcliffe’s recent acquisition of a stake in Man United,” reflecting a potential connection between the company’s leadership and the football club.

Impressive Sales Growth and Market Expansion

Despite the unexpected pause in production, Ineos reported a 44% increase in sales year-on-year in 2024. This substantial growth was accompanied by the addition of Mexico and China to the company’s market list before the close of the year. The expansion into these new markets underscores Ineos’s strategy to broaden its global footprint and capitalize on emerging opportunities.

CEO Celebrates Milestone Achievement

CEO Lynn Calder expressed pride in the company’s accomplishments, stating, “We are so proud to have more than 20,000 Grenadiers on the roads and trails around the world.” This milestone highlights the brand’s successful penetration into a competitive automotive landscape and its resonance with consumers worldwide.

2025 Updates and New Options for Consumers

For enthusiasts eager to personalize their vehicles, the Ineos configurator has been updated for 2025. The addition of the Devil Red color option, available for £740, offers customers a new way to customize their Grenadier or Quartermaster. As production ramps up, customers can expect deliveries in due course, signaling a return to normalcy and continued growth for the automaker.