Haier Consolidates Its Position as One of the Most Valuable Global Brands and the Only IoT Ecosystem Brand in the World

Haier Group has solidified its status among the world’s most valuable brands, ranking 54th in the 2025 Kantar BrandZ Top 100 Most Valuable Global Brands with a brand value of USD 47.6 billion. This marks an impressive 47.1% year-on-year increase, reinforcing Haier’s position as the leading IoT ecosystem brand globally.

Haier Consolidates Its Position as One of the Most Valuable Global Brands and the Only IoT Ecosystem Brand in the World