Fenway Sports Group, owners of Liverpool Football Club, have reportedly boosted their collective wealth by £225 million. Now listed higher on a global billionaire ranking, the group’s financial upswing underscores Liverpool’s growing off-field strength.

American millionaires and celebrities are making their mark on British soccer, purchasing clubs at an unprecedented pace. This surge in acquisitions has prompted questions about what draws these U.S. investors to the United Kingdom’s most celebrated sport.