President Joe Biden’s first campaign ad of the year delivers a powerful message, juxtaposing images of Martin Luther King Jr. with those of the January 6 rioters. He asks the nation: “What will we do to maintain our democracy? History’s watching.”
Biden needs a grand finale before he leaves | Ben Olinsky

Key Takeaways:
- Biden Releases First Campaign Ad of the Year
- Ad Features Martin Luther King Jr. and January 6 Rioters
- Poses the Question: “What will we do to maintain our democracy? History’s watching.”
- Emphasizes the Urgency of Maintaining Democracy
- Sets the Tone for Biden’s Campaign Focus on Democratic Values
Introduction
President Joe Biden has released his first campaign ad of the year, delivering a poignant message about the state of American democracy. The ad juxtaposes powerful images of civil rights leader Martin Luther King Jr. with footage of the January 6 rioters, culminating in a question that challenges the nation: “What will we do to maintain our democracy? History’s watching.”
A Powerful Contrast
The advertisement opens with iconic images of Martin Luther King Jr., symbolizing the enduring struggle for civil rights and equality in the United States. This is followed by stark scenes of the January 6 rioters storming the Capitol, a vivid reminder of recent threats to the nation’s democratic institutions.
Biden’s Urgent Question
At the heart of the ad is President Biden’s stirring question: “What will we do to maintain our democracy? History’s watching.” This serves as a call to action for all Americans to reflect on their role in upholding the democratic values that are foundational to the country.
Emphasizing the Preservation of Democracy
By highlighting both past and recent events, Biden underscores the continuous effort required to protect democracy. The inclusion of Martin Luther King Jr. connects current challenges to the historical fight for justice and equality, suggesting that the struggle to maintain democratic principles is ongoing.
Setting the Campaign’s Tone
This inaugural ad sets a serious and contemplative tone for President Biden’s campaign. It signals a focus on the preservation of democracy as a central theme, inviting citizens to engage in a dialogue about the direction of the nation.
Conclusion
As President Biden moves forward with his campaign, his message is clear: the maintenance of democracy is a collective responsibility that cannot be taken for granted. His question, “What will we do to maintain our democracy? History’s watching,” resonates as both a warning and an inspiration, urging Americans to reflect on their actions at a pivotal moment in the nation’s history.