PGA Tour returns to Austin, Texas, for fall event with Good Good as title sponsor

Key Takeaways:

• The PGA Tour resumes action in Austin after a three-year hiatus
• The fall tournament features a first-of-its-kind sponsorship by Good Good Golf
• The event is officially named the Good Good Championship
• The dates for the tournament are November 12-15, 2026
• The news was originally reported by Dailysentinel on October 20, 2025

The PGA Tour Returns to Austin

After a three-year gap, the PGA Tour is set to make its way back to Austin, Texas. The news signals a reinvigorated commitment to the area’s golf enthusiasts, who have missed out on professional tournament action since the last event took place three years ago.

A First-of-Its-Kind Sponsor

One of the biggest talking points surrounding this announcement is the partnership with Good Good Golf. Touted as a “first-of-its-kind” title sponsor, Good Good Golf’s role underscores a fresh approach to professional golf sponsorship. While full details remain under wraps, the announcement alone indicates a desire to expand the PGA Tour’s reach to new audiences.

Dates and Tournament Details

Named the Good Good Championship, the event is scheduled for November 12-15, 2026. Its fall timing is noteworthy, shifting attention from the usual spring and summer golfing block to a later slot in the calendar. This scheduling not only dovetails with Austin’s mild autumn climate but also offers a fresh perspective on how professional golf can operate beyond its traditional timeframe.

Looking Ahead

With its return to Austin, the PGA Tour reignites a connection that had been on hold for three years. Fans, local businesses, and the broader golf community stand to benefit from renewed excitement around this latest event in the professional calendar. By partnering with Good Good Golf, the Tour also sets a new precedent for innovative sponsorships, potentially paving the way for additional milestones in future seasons.