Walmart plans to remove synthetic dyes and 30 other food additives from its store brands

Key Takeaways:

• Walmart aims to eliminate synthetic dyes from its private-label brands.
• Over 30 other ingredients, including sweeteners and preservatives, will also be removed.
• The changes will affect around 1,000 products.
• The transition is set to be completed by 2027.
• Salty snacks and baked goods are among the main product categories affected.

Walmart’s Decision to Eliminate Synthetic Dyes

Walmart, one of the world’s largest retailers, has announced plans to remove synthetic dyes from its private-label food brands as part of a broad initiative to simplify its product ingredients. According to the company, this move follows ongoing consumer interest in more natural approaches to food formulation.

Scope of the Changes and Timeline

In addition to removing artificial dyes, Walmart plans to eliminate 30 other ingredients, including certain artificial sweeteners and preservatives. The retailer expects these developments to influence around 1,000 of its private-label products. While the announcement is relatively recent, Walmart has set the year 2027 as a deadline for implementing these changes, allowing time for adjusting recipes and supply chains.

Impact on Store-Brand Food Items

Among the categories that will see changes are salty snacks and baked goods—both currently featuring several of the additives slated for removal. Details from Walmart indicate that the shift toward simpler ingredient lists will create a distinct difference between the current formulations and the updated versions rolling out over the next few years.

Future Outlook for Walmart Shoppers

With a target completion date of 2027, Walmart’s effort is poised to reshape a substantial section of its store-brand inventory. By removing synthetic dyes and various artificial additives, Walmart may see heightened customer interest in these revised products, reflecting a broader trend toward cleaner labels.